Performance Coaching
Better training. better performance.
want to improve your running?
i can help.
team Mountain goat
testimonials
Ditch cookie-cutter training
Cookie-cutter training plans deliver cookie-cutter results.
They’re built on unstable foundations and fail to respect you as an individual - typically leading to injury and burnout.
If you've been struggling to see results, then it's time for something different.
It's time for a coach.
If you hire me as your coach, we’ll work together to create something that works for you.
We'll start with a plan based on your current situation and adjust along the way so you have the best chance at hitting your goals.
What's the first step?
A FREE, 30-minute phone consultation to decide whether or not we’re a good fit.
If we decide to work together, we’ll then schedule a full movement assessment (either in-person or on Zoom) and get training as soon as possible.
Hi, I'm Will.
I’m here to help you run farther and faster while maintaining your love of the sport.
I'm a trail running coach, personal trainer, and nutrition coach.
I love being out in the mountains, eating food, and hanging with my goofy dog.
My Coaching Journey
Through pure luck, I got introduced to the ultrarunning community through some strength training clients. At the time, I wasn't a runner — I honestly thought the whole thing was nuts — but I loved their passion and their desire to do hard things outside. I went for a couple of runs out on the trails and started to fall in love with it. This sport gave me something that I used to find in biking and snowboarding but had since lost - a little bit of peace and a reason to do hard things outside.
So I Started Coaching runners.
To anybody who's known me for long, it was a weird transition. The guy who hated running is going to be a running coach?
Apparently. Life's weird.
But I also believe coming to this sport as an outsider comes with a couple advantages. It allows me to work as a coach without any bias or baggage.
I just do what works and provide my athletes with their best chance of success. Far too often I see great athletes become coaches and it's often not a great fit. They try to leverage the training that worked for them and it unfortunately doesn't apply to a lot of others.
So yes, I'm a running coach who used to hate running.
But now I love the trails and just want to give other people their best shot at enjoying them as well.